India, with its rich cultural tapestry and diverse landscapes, has always been a treasure trove for travelers. While cities like Delhi, Mumbai, and Jaipur often steal the spotlight, the heart of India truly lies in its villages. Recognizing the untapped potential of rural tourism, the Ministry of Tourism, Government of India, launched the “Best Tourism Villages” awards to promote sustainable tourism and celebrate the unique heritage of India’s villages. Exploring India’s Best Tourism Villages offers a unique opportunity to experience authentic rural life and contribute to sustainable community development. These awards are categorized to highlight the diverse aspects of rural life, culture, and natural beauty. Let’s dive into the categories and explore what makes these villages stand out.

The Ministry of Tourism, Government of India, announced the winners of the Best Tourism Villages Competition 2024 on September 27, 2024, coinciding with World Tourism Day. This initiative aims to recognize villages that preserve and promote cultural and natural assets through community-based values and a commitment to sustainability. In its second edition, the competition received 991 applications from 30 States and Union Territories, with 36 villages honored across eight distinct categories.
1. Eco-Tourism Village(Responsible Tourism)
This category celebrates villages embracing sustainable practices and offers travelers a chance to connect with nature.
- Dudhani, Dadra and Nagar Haveli, Daman and Diu: Promotes sustainable tourism with a focus on environmental conservation.
- Kadalundi, Kerala: Known for its bird sanctuary, the village emphasizes eco-tourism and conservation efforts.
- Tar Village, Ladakh: Focuses on sustainable tourism practices, that preserve the fragile ecosystem of the region.
- Sabarvani, Madhya Pradesh: Implements responsible tourism initiatives, promoting community welfare and environmental sustainability.
- Ladpura Khas, Madhya Pradesh: Recognized for its efforts in sustainable tourism and community development.
2. Adventure Tourism Village
For thrill-seekers, India’s rural landscapes offer unparalleled adventure opportunities. This category highlights villages that are gateways to adrenaline-pumping activities.
- Dhudmaras, Chhattisgarh: Known for its dense forests and challenging terrains, Dhudmaras offers trekking and wildlife exploration opportunities.
- Aru, Jammu & Kashmir: Nestled in the Himalayas, Aru is a haven for trekking, skiing, and paragliding enthusiasts.
- Kuthlur, Karnataka: Surrounded by lush greenery, Kuthlur provides activities like river rafting and trekking.
- Jakhol, Uttarakhand: A gateway to several trekking routes, Jakhol attracts adventure seekers with its scenic landscapes.
3. Agri-Tourism Village
Agri-tourism is gaining momentum as travelers seek authentic experiences. This category recognizes villages that showcase agricultural practices and rural livelihoods.
- Kumarakom, Kerala: Famous for its backwaters and paddy fields, visitors can engage in farming activities and enjoy traditional cuisine.
- Karde, Maharashtra: Known for its pristine beaches and agricultural landscapes, Karde offers insights into local farming practices.
- Hansali, Punjab: Visitors can experience authentic Punjabi rural life, including farming activities and traditional crafts.
- Supi, Uttarakhand: Nestled in the hills, Supi offers agricultural tourism experiences amidst scenic beauty.
- Baranagar, West Bengal: Known for its historical significance and agricultural practices, Baranagar provides a glimpse into rural Bengal life.
4. Wellness and Spiritual Tourism Village
India’s villages have long been associated with spirituality and holistic wellness. This category highlights villages that offer tranquility and spiritual rejuvenation.
- Ahobilam, Andhra Pradesh: A significant pilgrimage site known for its temples dedicated to Lord Narasimha.
- Bandora, Goa: Home to the revered Shri Mahalaxmi Temple, offering spiritual solace to visitors.
- Rikhiapeeth, Jharkhand: A renowned spiritual center focusing on yoga and meditation practices.
- Melkalingam Patti, Tamil Nadu: Offers spiritual retreats and wellness programs
- Somasila, Telangana:
5. Heritage Architecture Village
This category celebrates villages that boast unique architectural styles, from ancient temples to traditional homes.
- Hafeshwar, Gujarat: Known for its ancient temples and cultural heritage, offering a glimpse into Gujarat’s history.
- Andro, Manipur: A cultural hub preserving traditional pottery and showcasing Manipuri heritage.
- Mawphlang, Meghalaya: Home to sacred groves and rich cultural traditions, offering insights into indigenous practices.
- Keeladi, Tamil Nadu: An archaeological site revealing ancient Tamil civilization, attracting history enthusiasts.
- Pura Mahadev, Uttar Pradesh: Known for its historical significance and ancient temples, offering spiritual experiences.
6. Craft and Handloom Village
India’s villages are the backbone of its handicraft and handloom industry. This category honors villages that are hubs of traditional craftsmanship.
- Sualkuchi, Assam: Renowned for its silk weaving industry, producing the famous Assam silk.
- Pranpur, Madhya Pradesh: Known for its handloom weaving and traditional crafts, offering authentic rural experiences.
- Umden, Meghalaya: Famous for its Eri silk production, visitors can witness traditional weaving techniques.
- Maniabandha, Odisha: A hub for traditional handloom sarees, showcasing intricate designs and craftsmanship.
- Nirmal, Telangana: Known for its rich cultural heritage in crafts, particularly its famous “Nirmal paintings” and traditional wooden toys.
7. Community-Based Tourism Village
This category recognizes villages where the local community actively participates in tourism initiatives, ensuring inclusive growth.
- Chitrakote, Chhattisgarh: Home to the magnificent Chitrakote Falls, the village offers insights into tribal culture and traditions.
- Minicoy Island, Lakshadweep: Known for its vibrant culture and pristine beaches, Minicoy offers community-driven tourism experiences.
- Sialsuk, Mizoram: This village provides a deep dive into Mizo culture, traditional dances, and handicrafts.
- Deomali, Rajasthan: Visitors can experience the rich cultural heritage and community life of this Rajasthani village.
- Alpana Gram, Tripura: Known for its traditional art forms and community initiatives, Alpana Gram offers a unique cultural experience.
Why These Awards Matter
The Best Tourism Villages Awards are more than just accolades; they are a step towards preserving India’s rural heritage and promoting sustainable tourism. By encouraging travelers to explore these villages, the initiative not only boosts local economies but also fosters a deeper appreciation for India’s diverse cultures and traditions.
How You Can Contribute
As travelers, we have a responsibility to tread lightly and respect the communities we visit. Here’s how you can contribute:
- Opt for eco-friendly accommodations.
- Support local artisans by purchasing handmade products.
- Participate in community-led tours and activities.
- Spread awareness about these hidden gems.
Conclusion
India’s villages are a testament to the country’s rich heritage and resilience. The Best Tourism Villages Awards shine a spotlight on these hidden treasures, inviting travelers to embark on a journey of discovery. Whether you’re a culture enthusiast, an adventure junkie, or a wellness seeker, there’s a village in India waiting to welcome you with open arms. So, pack your bags and explore the heart of India—one village at a time!
Let us know in the comments which category excites you the most and which village you’d love to visit!
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Frequently Asked Questions (FAQs)
A. The “Best Tourism Villages” initiative, launched by the Ministry of Tourism, recognizes rural destinations that excel in preserving cultural heritage, promoting sustainable tourism, and empowering local communities. It highlights villages that offer unique experiences in adventure, agriculture, crafts, heritage, and eco-tourism.
A. Villages are evaluated based on criteria like cultural preservation, community participation, environmental sustainability, and tourism infrastructure. Applications are invited from across India, and a panel of experts assesses them based on these factors before announcing the winners.
A. Some standout villages include Aru (J&K) for adventure tourism, Sualkuchi (Assam) for its silk weaving industry, Kumarakom (Kerala) for its backwater farming experience, and Keeladi (Tamil Nadu) for its archaeological significance. Each village offers a unique cultural or natural attraction.
A. Unlike commercial tourist spots, these villages provide an authentic and immersive experience, allowing visitors to engage in traditional crafts, local festivals, and eco-friendly activities. They offer a chance to explore India’s rural charm while promoting responsible tourism.
A. Visitors can support local artisans by purchasing handmade crafts, opting for eco-friendly stays, respect local customs, and minimizing waste. Engaging in community-led activities and spreading awareness about these hidden gems also helps in their sustainable development.
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